Wharton Stories: Research

A team of students in the Analytics Accelerator were tasked with helping Zillow find new business opportunities in “dreamers,” or site visitors who window shop without ever clicking through to buy or rent.

Finding Business Opportunities in Zillow’s “Dreamers”

NHL media strategist Louis Gilbert, G’19, WG’19, is developing a local fanbase for hockey in China, where the sport is growing in popularity.

Growing Hockey in China from the Ground Up

From donations to delivery services for at-risk populations, the Wharton community is joining in the fight against the pandemic.

How Wharton Students Are Supporting COVID-19 Relief Efforts

Wharton’s Associate Professor of Management Matthew Bidwell reviews the pros and cons of moving between jobs internally and externally.

What Prof. Matthew Bidwell’s Research Reveals about Career Mobility

Katherine Klein (Wharton Social Impact Vice Dean), Shoshana Schwartz (Wharton doctoral student), and Sandi M. Hunt (Wharton Social Impact Senior Director) tackle the deceptively simple question, “What makes companies good employers for women?”, in a way that has not been done before.

New Wharton Research Defines What Makes Companies Good Employers for Women

The award-winning WRDS platform continues to expand its offerings, deepening researcher engagement and expanding resources for students and instructors around the world.

Wharton Research Data Services Makes Big Data Digestible

Pursuing a joint degree in marketing and psychology, doctoral student Arthur Lee has also plugged in to a “rare network” that bridges neuroscience and business through Wharton’s Neuroscience Initiative.

How This Doctoral Student Is Exploring the Nexus Between Business and Brain Science

Management professor Mary-Hunter McDonnell examines corporate strategies and responses to increased public scrutiny.

How Companies Engage with Social Activism

WSII Fellow, Jonathan Wood, shares four lessons for urban planners based on his research with Wharton Statistics professors.

How to Use Big Data to Make Cities Safer

How Assistant Professor of Management Samir Nurmohamed’s research on motivation and storytelling applies to everything from insect-based foods to motivating call center workers to teaching Wharton students.

Lessons From Prof. Samir Nurmohamed’s Research on Motivation, Underdogs, and Storytelling